Written by: OSCIA provincial office Previous Next
Thank you to everyone who took the time to answer our recent OSCIA feedback survey on our communication materials. The survey yielded wonderful and thought-provoking results that we are happy to share with our readers to help spark a continued conversation.
Feedback goes a long way in helping us build on our current communication materials, The Innovator and Grassroots Matters, to ensure our members have access to the most current research, events, news and more. Our goal is to continuously improve as an association in order to reflect our membership needs and desires. The recently launched survey will help us determine how to best proceed with both materials, and any changes we could make to improve readers’ experience.
We are happy to report that 80% of survey respondents will continue to read both Grassroots Matter and The Innovator as they have found it insightful, useful, and engaging. The remaining 20% would like to see more visuals, more focused reports on a larger variety of topics, and more details on current content. Our team is already working to meet these requests.
Grassroots Matters is a membership benefit designed to share information on current and upcoming events, local research, and exciting announcements. We are always looking for new stories to add. Feedback received from the survey specific to Grassroots Matters indicates a desire for a bi-weekly send out, rather than weekly and to include more visual components. The team has taken this into consideration and will review the decision shortly.
The Innovator was born through an evolution of, what once was, 11 regional newsletters and one provincial newsletter. The provincial board saw vast potential in creating one quarterly
e-newsletter, as a membership benefit, with the objective of sharing current research and good new stories.
We are constantly working to keep both materials relevant and engaging for our members and would love to hear your suggestions. If you have ideas you would like to see added, please contact us: newsteam@ontariosoilcrop.org.
As a reminder, pdf copies of previous editions of The Innovator can be found on our website under My Account-Home (https://membership.ontariosoilcrop.org/member-home/).